A Killing Made With Domain Names
Internet REIT (iREIT) is a next-generation Internet media company that acquires, develops and monetizes high-quality domain names and web properties. iREIT's domain portfolio includes such premier properties as the Netster.com portal, Bands.com, CreditReports.com, Shows.com, eBuy.com, Recipe.com, GoCarts.com, VietnamWar.com, OfficeSupply.com, and many others. A leading supplier of high-value Internet traffic to advertisers, iREIT receives more than 40 million visitors per month through its growing network of media properties. so says the blurb on this domaining site.
All well and good. Except for one thing. Recently they blew their bottom line by a good $40k by accidentally posting the wrong prices on some choice names they sold on Afternic.com. Look at what these 3-letter names were sold for -
Say.org - $500
WJA.com - $735
ZLI.com - $500
PQT.com - $571
RLU.com - $900
Gut.org - $500
LLJ.com - $603
Some of these names could have fetched at least $10k each. At least. Say.org and Gut.org are quite catchy no?
Whoever bought RLU.COM truly did well. Five days ago it was sold at an SEDO auction for €6,600 ($10,346). The first bid was €4,500.
There's conjecture that whoever listed the sites at Afternic put those amounts into Asking Price which is in effect the Buy It Now price. Guess who's out of a job?
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