Wallyworld

Markus Frind, the owner of the "free" dating site PlentyOfFish.com has been pulling in $10,000 a day from Adsense. What is even more remarkable is that he is single handedly (with a little help from his wife and several servers) running one of the largest dating sites on the internet. There's an interview here - webpublishingblog

Interesting that he reckons PlentyOfFish.com (great URL!)doesn't use "bait" advertising. Yeah right. You know what I mean - those ads that pop-up saying "All these women in the Paris area want to meet you now" and there's several photos of half-naked nubile flesh winking at you (in reality the "girls in your area" are all 50-something alcoholic desperate fat slags you wouldn't be seen dead with).